365 days looking back – SUN SHINE 2023 impressions

365 days looking back – SUN SHINE impressions

Closing the year 2023 with many challenges and thorns due to many objective and subjective reasons. Along with that is the difficult situation and inflation fluctuations in domestic and foreign markets. As a foreign enterprise in Japan, SUN SHINE also faces its own obstacles and disadvantages that need to be overcome. However, the spirit of unity, determination, and synergy has created the strength for SUN SHINE’s people to face and repel all difficulties and challenges to together achieve the goals that the board of directors has suggested.

And then we have tried to create great successes and memorable marks in the development journey of building an increasingly stable and sustainable company towards a better and brighter future.

More importantly, this is the time for us to review and look back at the numbers and events we have achieved and participated in in the past year, a year looking back at “SUN SHINE 2023 Impressions”.

Office opening in Vietnam

Starting in 2023, SUN SHINE office expanded its branch to Vietnam, SUN SHINE Vietnam Co., Ltd. was born. SUN SHINE Vietnam’s formation represents SUN SHINE’s strategic vision of becoming a multi-service ecosystem for foreigners in Japan. Following the parent company in Japan, SUN SHINE Vietnam becomes a Vietnam – Japan trade bridge providing Vietnam – Japan travel services, introducing the most advanced therapies and health care solutions in the world and The best in Japan comes to the Vietnamese community.




Photo: SUN SHINE Vietnam office opening event (April 11, 2023)

The opening event of the SUN SHINE office in Vietnam is an important milestone, marking SUN SHINE’s journey of expanding value connections, realizing the dream of reaching out to the ocean, and conquering new heights.

Expand new business areas

If in the past, customers knew SUN SHINE as the leading unit in Japan providing Internet services for foreigners, then by 2023, with the strategic vision and long-term aspirations of the leadership, SUN SHINE has officially expanded two new business areas named SUN SHINE Travel and SUN SHINE Heath Care.

SUN SHINE Travel

Photo: SUN SHINE Travel logo

SUN SHINE Travel is a provider of Vietnam – Japan air ticket services and tours for Vietnamese people who want to visit and explore the land of cherry blossoms. SUN SHINE builds Tour programs that combine travel and experience medical services, examinations and health care in Japan. In addition, SUN SHINE Travel has cooperated with schools in Vietnam and Japan to create opportunities for young generations in the two countries to exchange and participate in experiencing the learning and cultural environment between Vietnam and Japan.

In the field of tourism, SUN SHINE has become a partner of major airlines such as Vietnam Airline, Bamboo Airways, Vietjet Air, … creating “flying is memorable” experiences for customers. In addition, SUN SHINE also cooperates with major universities in Tokyo, major hospitals such as Juntendo, …

SUN SHINE Health Care

Photo: SUN SHINE Health Care logo

Taking inspiration and the mission of being a dedicated companion of every Vietnamese family, SUN SHINE Health Care was born with the guideline to help Vietnamese people change their thinking to proactively take care of their health and improve their quality of life.

SUN SHINE Health Care is proud to be the official distribution representative of Ribeto Japan and a branch of EVER Group – a pioneer in the field of regenerative medicine, stem cell applications and high-tech aesthetics in Vietnam. Japan. We aim to provide customers with a variety of medical services, therapies, solutions, and health care products that are leading in the world and top 1 in Japan.

Accompany cultural and community exchange programs

2023 is a very successful year for SUN SHINE when it becomes a community brand with very outstanding activities, creating many good impressions. SUN SHINE actively becomes an Organizing Committee, Sponsor, and Partner accompanying many major programs and events at home and abroad, creating a positive and healthy playground for Vietnamese people who are studying and studying. living in Japan such as: SUN SHINE became the Organizing Committee of the Vietnam Festival “Xin chao! Saitama” – outstanding event celebrating the 50th anniversary of establishing diplomatic relations between Vietnam and Japan, sponsoring the Hatsu Live Concert in Tokyo music night, diamond sponsor for the Vietnamese football tournament in Japan FAVIJA CHAMPIONS CUP 2023,…




Photo: SUN SHINE becomes the Organizing Committee of the Vietnam Festival “Xin chao! Saitama”

Photo: SUN SHINE sponsored the Hatsu Live Concert in Tokyo music night

Photo: SUN SHINE is the diamond sponsor for the FAVIJA 2023 tournament

In addition to sponsorship activities, SUN SHINE further affirms its position as a leading foreign company in Japan when it is honored to be invited to attend forums and seminars on economic and cultural topics to promote Strengthen cooperation between businesses and countries in today’s integrated economic context.


Photo: SUN SHINE participated in the National Tourism Startup Forum


Ảnh: Tổng giám đốc Phạm Đình Thương trở thành kiều bào tiêu biểu tại Nhật Bản tham gia chương trình “Xuân quê hương” do chủ tịch nước tổ chức

Outstanding internal activities and meaningful volunteer programs

Always remember that human resources are the key to success. In the past year, the company paid special attention to developing its human resources team, regularly organizing training and expertise, improving the quality of labor resources. At the same time, social welfare compensation programs for employees have also been enhanced. Programs such as weekend exchange festivals, Team Building, Vietnamese Women’s Day October 20, March 8, Christmas, … are organized to enhance the spirit of connection among members of the company.




Photo: Outstanding Internal communication activities

SUN SHINE also strengthens social activity programs and shares community responsibility through connection activities such as: organizing charity trips to give gifts to poor students overcoming difficulties at Minh Khai Primary School ( Minh Khai commune, Binh Gia district, Lang Son province), “Children’s Tet fun” program at Sao Mai center (Hanoi), encouragement and support for unlucky families at the Khuong Ha fire (Thanh Xuan, Hanoi), food distribution activities at K Tan Trieu hospital, …


365 days looking back - SUN SHINE 2023 impressions

Photo: Meaningful volunteer activities carried out by SUN SHINE

The year 2023 ends, opening a new year with more challenges. However, with solidarity and determination, SUN SHINE staff maintain the spirit of unity and determination, ready for the journey in 2024 with a confident smile, a healthy environment, full of positive energy, striving to move forward to conquer new heights.

“SUN SHINE – Your hope is our responsibility”